Jessica Placzek

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Originally conceived as a show that would explain the housing crisis from its epicenter in the Bay Area, the podcast pivoted to cover the crisis through the pandemic and highlight potential solutions. The first season I gave editorial guidance, a round of edits on every episode, and helped produce episodes. For the second season, I was brought onto production after the reporting had been completed and gave each episode multiple rounds of feedback, including structural edits and line edits.

Below are a few episodes from the series. You can learn more about the show and subscribe here.

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California has a huge housing shortage. The state says it needs to build nearly 2 million homes in the next five years. But we’re not building anywhere near enough to reach that goal. One big reason: it’s so expensive to build here. The cost of labor, land and materials all keep going up. And because of that, most of what does get built is way too expensive for most people. In this episode of SOLD OUT, we hear from entrepreneurs who think that building modular housing – apartments that are literally built in a factory – is one key to hacking the system and bringing down costs. We also hear about the long history of modular, why it hasn't always been the solution that some hoped for, and why that could be different today.

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The single-family home is synonymous with the American dream. But that Norman Rockwell-esque image of a single home surrounded by a white picket fence comes with a loaded history. When cities first created neighborhoods where only single-family houses were allowed, it was about more than separating homes from apartments; it was about separating white families from everyone else. In this episode, we learn the back story behind single-family zoning and how it has led to the racial segregation we still see in our neighborhoods today. We also hear about the contentious debates to loosen single-family zoning, to make room for more affordable housing in our suburbs

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In America, homeownership has historically, and still is, the main way to build wealth. However racism and decades of discriminatory policies and lending practices have shut Black families out of this American dream. That’s one of the reasons why we still see a huge wealth gap between Black and white Americans today. And some are convinced that the only way to solve that is to pay back what is owed: reparations. One this episode of SOLD OUT, we ask if housing can be a form of reparations that gives Black Americans the same opportunity that white Americans have always had in this country.